Privacy Policy

Privacy and Cookie policy

RBH LONDON LTD and FREE PRICE COMPARE UTILITIES LTD T/A is committed to protecting any information you provide by which you can be identified when using this website. You can be assured that it will remain with us and only be used in accordance with this privacy statement.

RBH LONDON LTD and FREE PRICE COMPARE UTILITIES LTD T/A may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

This policy is effective from 07-05-2018.
  • 1. Data Controller
  • 2. Your rights
  • 3. Providing Data about Other People
  • 4. Provision of services and disclosure of data
  • 5. Communicating with you
  • 6. Crime and Fraud Prevention
  • 7. Sensitive Personal Data
  • 8. Overseas Transfer of Data
  • 9. Product / service Providers Website
  • 10. Use of Cookies and Analytical Data
  • 11. Law
1. Data Controller

The data controller is RBH LONDON LTD and FREE PRICE COMPARE UTILITIES t/a Free Price Compare is registered in England and Wales registered number 08687442 and 09854794 at 17 park road, London, EN5 5RY. In this Privacy Policy, ‘we’,’ our’ and ‘us’ means RBH LONDON LTD and Free Price Compare Utilities t/a Free Price Compare. Where data is provided to our partners in relation to the service you have requested on our site, our partners may also be acting as data controllers. If you would like more information on how any of our partners process your data, you should read their privacy policy and term and conditions for the relevant partner which will be available on the partner’s website.

2. Your rights

We are registered with ICO under licence Za044203 and comply with data protection laws in the United Kingdom. We take all reasonable steps to avoid any unauthorised and unlawful access to your personal data.

We reserve the right to change or revise this policy from time to time by updating this page. Changes will be published on this website.
You are entitled to see details of the personal information we hold about you. If any of your information held is incorrect we will also make any necessary amendments and confirm to you that these have been corrected / amended.

You are also entitled to ask us to remove your personal information from our records and if you wish to do this then please contact us so that we may consider your request. If you ask us to delete, correct or amend that personal data we will do so within a reasonable time (usually within 30 days but it can be up to 60 days for complicated requests).

To contact us about any of your rights set out in this Privacy Policy please write to the Data Protection Officer at Free Price Compare, 17 Park road, London, EN5 5RY or email [email protected]. Please provide your full name, email address, date of birth and full address when contacting us.

3. Providing data about other people

This privacy policy sets out details in how your data will be used by us. If you are providing another person’s data to us, you should ask them to also read our Privacy Policy. By giving us information about another person you are confirming that they have given you permission to provide the information to us on their behalf.

4. Provision of services and disclosure of data

We will use the information provided by you to search the websites of our partners in order to get the best quotes and tariffs available for you.

We may use your information to send out a confirmation email of your quote or account details to you.

To help improve our comparison and switching services we and our partners may also use your data for data analysis and market research. This helps us and our partners improve and develop better products and services that are offered. Data will also be used to track quotes, sales and to administer renewal quotes.

We may use third parties to process personal information on our behalf. Where third parties process your information on our behalf, we will ensure that they have the necessary high standards of security in place so that your personal data is kept safe and secure and only used in accordance with this (our) Privacy Policy.

We will release your information when we are required to do so for any regulatory or legal purposes or as part of legal proceedings.

5. Communicating with you

It is very important to us that we provide a service which meets your expectations and this section will explain how our partners and we will use your information to communicate with you.

Quote Confirmation

When you get a quote with us, you will automatically be sent a confirmation of your quote by email and SMS so that you have the quote in writing and can easily access your quote in the future. This is a standard part of the service that we offer to all our customers and by using the service you agree to receive these communications.

Updates from

Where you tell us you are happy to receive information from us we may send you communications from (Free Price Compare) which may include the following;

  • Newsletters
  • New product launches
  • Further information about the services we offer
  • Product renewal reminders
  • Updates on our rewards programme
  • Opportunities to participate in market research

Depending on the contact preferences you choose, we will communicate with you by telephone, SMS, post, email or other electronic means such as via digital and social media.

We may also use your information to allow us to show you adverts while you are online which might be relevant to you. Sometimes, we will use cookies to do this and you can find out more about this and how to manage cookies preferences by reading our cookie policy.

Opting out at a later date

If you don’t want to receive communications from us you can let us know at any time by unsubscribing from the contact list either through a link on one of the communications or by entering your details at

Renewal Reminders

As part of our service and commitment to you, we may also contact you near the anniversary of when you last completed your quotes in order to provide you with updated quotes for your renewal. We will use the information that we hold on you in order to search quotes from the websites of our partners and us.

Third parties – Marketing and Relationship Management

We may from time to time if you have consented, supply your information to third parties for marketing or relationship management purposes. The main purpose is to allow third parties to provide you with information about goods and services which they think may be of interest to you based on the information you supplied and/or to maintain any existing relationship they may have with you through email, postal, SMS or over the telephone. Such information may be provided by marketing communications or advertising which is tailored to your interests. Your data may also be used in the way described below. Be assured that any such parties will only be allowed to use your data in accordance the General Data Protection Regulation (GDPR). You will be able to remove your consent from this at any time.

Who do we share your details with?

When you use any of our services, and opt in to marketing you also consent to us disclosing your personal information to the following parties:

  • Mobivate – Free Price Compare use Mobivate’s technology to send you a quote confirmation. View Mobivate’s terms and conditions
  • Fundraising innovations t/a Energy Helpline – The energy comparative quotes are powered using Energy Helpline. View’s terms and conditions and privacy policy
  • Austinshire Partners – Leading solution provider of career choices and jobs. View Austinshire Partners privacy policy
  • HasOffers – HasOffers is the leading performance marketing platform. View HasOffers privacy policy
  • Career Centric – Providing choices when it comes to your career.
  • ESB Connect – Broadcast 3rd party emails on behalf of Free Price Compare
  • DMLS – Broadcast 3rd party emails on behalf of Free Price Compare
  • Toluna – Handle the administrative side of our market research product – Free Price Compare Opinion

Whilst some of the products and services on our site are run by us some of them are run by external companies who can offer better deals and value than we can directly, therefore we partner with these to offer you the best service and prices. The service providers are Seopa Ltd, Skyscanner, Totally Money and Fluent Money and we may receive your data from these companies if the correct opt in and consent is given on their website when you complete a transaction originating from

The third parties who would wish to send you marketing communications to you will fall into the following categories that have relevance to

SectorDescription and examples
Online retail
Home improvement
Telecoms and utilities
Personal Borrowing and Credit
Investments & savings
Claims management
Personal Injury
Credit Reports
Debt Management
Private Medical
Life Insurance
Boiler Cover
Breakdown Cover
Test Drives and Brochure Requests
Health & Well-being
Media & publishing companies
Market Research
Educational institutions
Home Entertainment products
Telecommunication and broadband services

6. Crime and fraud prevention

We may share information (including IP addresses) with trusted third parties including our service and product providers or the fraud prevention agencies and police if we believe that it is reasonably required for the detection and/or prevention of crime, fraud and to protect our customers. Data may also be released to third parties if it is necessary to do so under the terms of a court order.

7. Sensitive personal data

In order to provide a quote, we may need to collect your personal information which the Data Protection “Act 1998” defines as sensitive, such as criminal convictions or medical history. By proceeding with a quote, you will signify your explicit consent to such information being processed by us and our service or product providers for the purposes stated above.

8. Overseas transfer of data

From time to time it may be necessary for us to carry out some of the processing of your personal information in other countries which are outside of the European Economic Area where data protection safeguards aren’t as strong as they are in the UK. However, where this is necessary we will make sure that your information is kept safely and only processed in accordance with the General Data Protection Regulation (GDPR). It is also possible that some of our service or product providers will process your information in other countries, however we require all our service and product partners to ensure that your information is kept safe and secure at all times.

9. Product / service provider’s websites

We are not accountable for the privacy policies and practices of other websites. Whenever possible we will only partner with other product and service providers websites which maintain the same standards as are present on our own website ( however we cannot guarantee this. If you click through to any of our service and product providers to their own websites, you will be subject to that service and product provider’s website privacy policy and terms and conditions which we would recommend you to read carefully.

10. Use of cookies and Analytical Data
What is a cookie?

A cookie is a very small file that is placed on your device (such as your laptop, desktop computer), which enables our server to identify that device and allows us to offer tailored services and products to your requirement by permitting us to recognise you as a unique website user and provide us with information about how you use our website ( Usually cookies are commonly used on the Internet and do not harm your computer system or any device you may use to go on to our site.
You can find more information about cookies at and

What are web beacons and pixel tags?

Web beacons and pixels are similar to cookies and allow us to collect information about how you use our website and help us to offer you the better service. We may use pixel tags and web beacons alongside cookies both on our website and in any email communications we sent to you.

Once again, pixel tags and web beacons are commonly used across many websites and do not harm your computer system or any device you may use to go on to our site.

Further information can be found about tags at

How do we use the information we collect?

Information collected by us may include the time you visited our website, IP address of your computer/ device, and what website links you clicked on or when you opened our emails. However, any information we collect is kept safe and secure. Information only used for the purposes set out in this Cookie and Privacy Policy.

From time to time we may use and serve cookies, action tags, pixel tags and/or similar technologies.

We use the information we collect for following purposes, including:

– To understand how you use our website and to assist us in tailoring the website to customer requirement and their needs.

– Collating unidentified aggregated information that is used to plan and manage developments to our services.

– To evaluate the effectiveness of our marketing (advertising) and promotions on third party websites, for example tracking whether these advertisements are being clicked on by website visitors and existing users.

– To assist in the provision of marketing advertisements which are relevant to you when browsing the World Wide Web / internet.

We are continually looking to improve our website and user experiences hence regularly implement and adopt new technologies to help us achieve this. Please regularly check our cookie policy page for details of the cookies and updates.

Analytical Data

We carry out analysis and research into usage and activities on our website This is used to help us improve and better our services. We may record any of your activities while you are on our website including activities such as which pages you visit and how you interact with We may ask a trusted third party to record these activities on our behalf and cookies/ tags may be used for this purpose. also uses “Google Analytics” to allow us to monitor how website users use our service including Advertising Reporting Features and Remarketing.
As part of google analytic activity, if you have a Google account and you’ve allowed Google to associate your app and web browsing history so that you can receive tailored ads then Google may collect a Google identifier which allows them to recognise your account with google when you are using this also uses AMP (Accelerated Mobile Pages), this is a service provided by Google specifically for mobile users which allows webpages to load more quickly on a mobile devices by assigning a Client ID to your device if you have visited the web page before. Please visit our cookie policy for more information of the cookies that are used in relation to Google Analytics activity.

If you require more information or want to opt-out of Google Analytics Advertising Reporting and Remarketing Features then please visit Google’s currently available opt-outs.

User session recording

We may use trusted third-party tools and technology to record your interaction on, including recording mouse clicks/taps, page scrolling, mouse movements, and text entered into forms. This data is used by us in order to constantly improve customer journey.

How can I stop cookies and what effect will this have?

You can stop cookies at any time you wish to from being deployed on your device by configuring your browser settings not to accept them. However, in order to get the best use of our website we would recommend you to have cookies enabled.

Please refer to relevant browser’s ‘help’ facility for more information on how to manage cookie preference.
If our cookies are already on your device, you can delete them – For further information on cookies and deletion of cookies please visit: Please note, deleting certain cookies can result in difficulties when navigating around and using sites.

11. Law

Our website Privacy Policy is subject to English Law and to the exclusive jurisdiction of the English Courts.
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